The History of Turkish Towels

From Ottoman Hammams to Modern Homes

Turkish towels, also known as peshtemals, are more than just simple textiles. They carry centuries of tradition, artistry, and cultural significance. Today, they are popular worldwide as beach towels, spa essentials, and lifestyle accessories. But to truly appreciate their value, we must first understand the history of Turkish towels and how they evolved from Ottoman times to the modern era.

1. Origins in the Ottoman Empire

The story of the Turkish towel begins in the 15th century Ottoman Empire, where peshtemals were essential in traditional Turkish hammams (bathhouses). These towels were handwoven from natural cotton on wooden looms, designed to be lightweight, absorbent, and durable.

Unlike thick terry towels, the peshtemal’s flat weave made it easy to carry, quick to dry, and practical for daily use. This unique design reflects the functional elegance of Ottoman craftsmanship.

2. Cultural Significance of Peshtemals

In Ottoman culture, the peshtemal was not only practical but symbolic. It represented cleanliness, hospitality, and tradition. Families often gifted Turkish towels during weddings or special occasions, making them a part of social rituals.

Even today, peshtemals remain tied to Turkish identity, symbolizing a bridge between past and present.

3. The Evolution of Turkish Towels

Over the centuries, peshtemals evolved while maintaining their core qualities:

Materials – Originally woven with pure cotton, later versions included linen and bamboo blends.

Designs – Traditional striped and simple patterns gave way to colorful, modern styles.

Usage – From hammams to beaches, spas, gyms, yoga studios, and fashion accessories.

This evolution helped peshtemals stay relevant and grow into a global textile trend.

4. Turkish Towels in the Global Market

Today, authentic Turkish towels are exported worldwide. Their popularity is driven by:

Eco-friendly appeal – Natural fibers and sustainable production.

Versatility – Used as towels, throws, picnic blankets, or wraps.

Luxury branding – Hotels, spas, and resorts value peshtemals for their lightweight elegance.

Businesses now source wholesale Turkish towels directly from manufacturers in Denizli and Bursa, Turkey’s textile hubs, ensuring quality and authenticity.

5. Why Turkish Towel History Matters for Your Business

For retailers and wholesalers, highlighting the rich history of Turkish towels is a powerful marketing tool. Consumers love products with a story. By emphasizing that peshtemals are rooted in Ottoman traditions, handmade by skilled artisans, and still produced in Turkey today, you give your brand authenticity and trust.

The history of Turkish towels is a journey from Ottoman hammams to international markets. What began as a practical bath accessory has become a global symbol of sustainability, versatility, and timeless design.

Whether you are a wholesaler, boutique owner, or hotel manager, offering authentic Turkish towels connects your business with centuries of craftsmanship and cultural heritage.